Brand Experiences & Activations

Brand Experiences & Activations Production Agency

CH3 produces brand experiences and activations — from product launches and brand houses to community activations, experiential dinners and parties — for brands across crypto & Web3, gaming & iGaming and corporate & tech, including Avalanche, Uniswap, Yield Guild Games and AffPapa. With standing local teams and held venue inventory across 12 cities and 12 production hubs, your team briefs us once — often just weeks out — and arrives to a finished activation.

Request a Brand Activation Proposal

Trusted By

Avalanche — brand activation client, CH3 Agency Microsoft — client of CH3 Agency Uniswap — brand activation client, CH3 Agency AffPapa — brand activation client, CH3 Agency Amazon — client of CH3 Agency Manta Network — brand activation client, CH3 Agency Mastercard — client of CH3 Agency Cointelegraph — brand activation client, CH3 Agency Intel — client of CH3 Agency Chorus One — brand activation client, CH3 Agency GitHub — client of CH3 Agency Fluence — brand activation client, CH3 Agency Gnosis — brand activation client, CH3 Agency Figma — client of CH3 Agency Avalanche — brand activation client, CH3 Agency Microsoft — client of CH3 Agency Uniswap — brand activation client, CH3 Agency AffPapa — brand activation client, CH3 Agency Amazon — client of CH3 Agency Manta Network — brand activation client, CH3 Agency Mastercard — client of CH3 Agency Cointelegraph — brand activation client, CH3 Agency Intel — client of CH3 Agency Chorus One — brand activation client, CH3 Agency GitHub — client of CH3 Agency Fluence — brand activation client, CH3 Agency Gnosis — brand activation client, CH3 Agency Figma — client of CH3 Agency

Brand Activation Across 12 Global Hubs 12 hubs · Bangkok · Barcelona · Lisbon · Mumbai · Singapore · Dubai · Paris · Cannes · Buenos Aires · Mexico City · Rio · St Julian’s

A brand activation is the branded, experiential moment — a product launch, brand house, community activation or experiential dinner — built to put an audience inside a brand rather than in front of a stage. CH3 produces activations for crypto & Web3, gaming & iGaming and corporate & tech brands from 12 permanent hubs, each with a local team and held venue inventory.

Track record

Brand activations CH3 produced

Selected brand experiences and activations, from 25+ produced since 2020 — across crypto, gaming and corporate audiences.

Istanbul · Devconnect

Avalanche House at Devconnect — 1,000 attendees

Avalanche House was Avalanche’s branded experience at Devconnect in Istanbul — a 1,000-attendee activation space running talks, demos, hospitality and community programming across the week, immersing builders and partners inside the Avalanche brand.

Uniday

Uniswap

Bangkok · 450 PAX · Devcon

iGaming Club Barcelona

AffPapa

Barcelona · 290 PAX · Gaming & iGaming

ZKDay

Manta Network & Cointelegraph

Paris · 300 PAX · EthCC

Hacker Café

ETHGlobal

Paris · 250 PAX · EthCC

Bangkok Community Gathering

Layer Akira

Bangkok · 250 PAX · Devcon

Stars in the Sky

DeFi

Cannes · 200 PAX · EthCC

Launch Event

Okay Bears

Amsterdam · 200 PAX · Solana Breakpoint

DePIN Bangkok

Fluence

Bangkok · 150 PAX · Devcon

Institutional Staking Social

Chorus One

Dubai · 100 PAX · Token2049

More brand experiences and activations: Yield Guild Games Networking Event (Paris · EthCC, 40 · gaming) · The Multiplayer Group Company Party (Madrid, 80 · gaming) · Digital Ai World Summit AI (Amsterdam, 31 · corporate) · Silent Protocol Launch (Brussels · Devconnect, 150) · Goldsky EthCC Kickoff (Paris, 150) · MultiChain Advisors x Alchemy Happy Hour (Amsterdam, 150) · Mask Network Cocktail Party (Bangkok · Devcon, 50) · Nillion Yoga & Matcha Reset (Denver · ETHDenver, 35) · Protocol Labs activation (Lisbon, 15).

In their words

Clients on brand activation work

Uniday · Bangkok · Devcon week · product launch

“Our Uniday event in Bangkok was a huge milestone, and organising it in a new city came with challenges. From setup and catering to branding, planning and on-the-ground management, CH3 handled it all seamlessly — their local expertise kept things running smoothly, letting us focus on our launch.”

Uniswap Product-launch activation at Devcon
Launch Event · Amsterdam · Solana Breakpoint

“One word: outstanding. The venue staff were really professional, managers were there at all times making sure everything went well, and the vinyls on the windows were on point. We had a great time — thanks again for everything.”

Okay Bears Brand launch at Solana Breakpoint
EthCC Kickoff · Paris · EthCC week

“We were totally happy with the venue, the services and how everything went the night of the event. You and the team are clearly experts and it showed throughout the entire evening.”

Goldsky EthCC-week brand activation
Yoga & Matcha Reset · Denver · ETHDenver

“The event was an absolute hit — such an incredible vibe with awesome people, and the class was amazing. Thank you for all your help organising it; we hugely appreciate everything.”

Nillion Experiential activation at ETHDenver
The production stack

Our brand activation services

The workstreams that make up a brand experience. CH3 plans, coordinates and manages all of them as one accountable team, so you brief us once instead of managing suppliers directly.

01

Concept & creative

Activation concept, theme and brand narrative, plus spatial and set design — the creative idea that turns a venue into a branded world.

Concept design · spatial & set design · brand narrative
02

Experiential venue sourcing

Local teams source non-standard and experiential venues — brand houses, rooftops, galleries, warehouses — against held inventory and a vetted network in each hub.

Held inventory · experiential venues · 12 hubs
03

Build, production & AV

Spatial build, sets and installations, plus staging, lighting, LED and sound — specced to the space and rehearsed before doors.

Spatial build · installations · AV & lighting
04

Branding, signage & environment

Full-space branding — vinyls, step-and-repeats, immersive signage and branded merch — so the audience is inside the brand, not beside it.

Immersive branding · signage · merch
05

Registration & guest management

Invite-only, RSVP or token-gated guest lists on Luma, VIP handling and on-site QR check-in, with attendee data handed back for follow-up.

Luma · VIP & guest lists · QR check-in
06

Catering & hospitality

F&B matched to the moment — from a standing reception to a seated dinner — with bar service, dietary handling and VIP hospitality.

Catering · bar & F&B · VIP hospitality
07

Talent, hosts & entertainment

DJs, performers, hosts, MCs and brand ambassadors — booked, contracted and run into the experience, matched to the audience.

DJs & performers · hosts & MCs · brand ambassadors
08

Content capture & recap

On-site photographers and videographers delivering social content, recap films and photos — ready while the moment is still live.

Event photography · recap films · social content
How we work

From big idea to recap

One team takes the activation from concept to capture — built to put an audience inside the brand.

Working with CH3 12h response · 48h proposal · monthly invoicing
One team, from creative concept to the post-event recap
01 · Brief & big idea

We scope the brand, the moment and the audience, and shape the activation idea that lands it.

02 · Creative concept

We turn the brief into a production concept — narrative, staging and experience designed around the audience.

03 · Build & production

We manage build, AV, catering, staffing and branding against vetted local networks in each hub.

04 · Venue & permits

We source the experiential venue and handle logistics, permits and insurance for the format and scale.

05 · Activation delivery

Run-of-show built to the minute, crew managed, and the whole activation run on the ground on the day.

06 · Capture & recap

Attendance, content capture and guest data handed back, with a standardised recap report.

Every activation runs on a signed contract with clear SLAs and transparent monthly invoicing — from a 1,000-guest brand house to a focused invite-only moment.

What it costs

Brand activation cost per attendee, by city

Brand activation cost is primarily driven by attendees. Below is an average cost per attendee (USD) across venue, catering, AV and branding, built from 1,920 real quotes and 7,046 cost line items. Figures are adjusted for an efficient attendee-to-venue-capacity ratio, to reflect true cost on efficiently organised events. Real prices may differ based on event length and production level; consider this the city-level baseline.

CityVenueCateringAVBrandingTotal /pax
Bangkok$98.1$36.5$12.5$10.0$157.1
Barcelona$100.3$37.4$12.8$10.2$160.7
Buenos Aires$112.8$42.0$14.4$11.5$180.7
Cannes$137.2$51.1$17.5$14.0$219.8
Dubai$144.4$53.8$18.4$14.7$231.3
Lisbon$81.0$30.2$10.3$8.3$129.8
Malta$64.6$24.0$8.2$6.6$103.4
Mexico City$138.1$51.4$17.6$14.1$221.2
Mumbai$116.1$43.2$14.8$11.8$185.9
Paris$147.8$55.1$18.9$15.1$236.9
Rio de Janeiro$115.8$43.1$14.8$11.8$185.5
Singapore$154.9$57.7$19.8$15.8$248.2

Every brand activation brief returns a written, city- and scope-specific budget within 48 hours.

Brief CH3 — 12-hour response Full proposal within 48 hours

Share the brand, the moment, the city, format and scale. We reply within 12 hours with venue and concept options, and a full proposal — activation concept, venue shortlist and budget breakdown — within 48 hours.

Request a Brand Activation Proposal →
FAQ

Brand activation questions

01What counts as a brand activation?

Any branded, experiential moment built to put an audience inside a brand rather than in front of a stage — product launches, brand houses, community activations, experiential dinners and pop-ups.

02How big can an activation be?

From an invite-only moment for a few dozen people to a 1,000-guest brand house. CH3 scales the concept, venue and production to the audience you actually need to reach, not the biggest room available.

03How long do you need to build one?

Six to ten weeks is comfortable for a custom build. CH3 has turned activations around in weeks through standing local teams and held venue inventory, but the build is what sets the floor.

04Do you handle permits and insurance?

Yes — venue logistics, permitting and insurance are handled as standard, whatever the format. It’s usually the part that derails an activation booked late.

05What’s included in production?

Concept, venue, build and staging, AV and lighting, catering, staffing, branding and content capture — all under one production lead and one accountable team, on one budget.

06What does an activation cost per guest?

Roughly $103–248 across venue, build, AV and branding, driven by concept and scale. You get a written, city-specific budget within 48 hours of your brief.

07How do you measure a brand activation?

Attendance against registration, photo and video capture, guest and VIP data for follow-up, and a standardised recap — so the brand moment is measurable, not just memorable.